Saturday, 16 April 2016

Analysing the Wizkid and Linda Ikeji drama in eight points

The entertainment industry in Nigeria has seen a number of beefs and social media dramas over time. However, not in a long while have we seen such a long-lasting face-off as the one between Linda Ikeji and an A-list singer. We run through the way things have played out between her and the Nigerian pop super star Ayo ‘Wizkid’ Balogun in eight points. Social media drama and the entertainment industry The Nigerian entertainment industry has kind of adjusted to the long-standing social media feud between blogger Linda Ikeji and Afro pop star Wizkid. The situation has generated deep controversy to say the least, but hey, what is the entertainment industry without issues of this sort? It clearly comes with the terrain. Social media possesses strong potential in that it can make or break an individual or a corporate body. Therefore any keen observer will tell you that a brand can either leverage social media for its greater good or be buried in the dirt. Observers will also tell you that, given the bottomless nature of the internet, it is best never to ‘spread your dirty fabric’ on social media because whatever gets out there stays there for life.

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